Vanessa Paradis for H&M's new collection

Vanessa Paradis is named face of the new conscious collection from H&M that will hit stores in March 2013. The entire range is made from sustainable materials such as organic cotton, Tencel and recycled polyester. A men's and childrenswear collection is also available.

The new collection is a part of H&M's "ongoing commitment to a more sustainable fashion future".

 Photos via vogue.com